Upsell Calculator

How it works

Three steps from data to conversation.

Select a client

Choose any client from the dropdown. The calculator immediately loads their full LTM usage profile from the Semantic Nexus — active user counts, transaction volumes, feature adoption, and any usage that maps to your pricing structure. No manual exports, no copy-paste.

Compare plans against real usage

Each of your pricing plans is applied against the client's actual volumes. The calculator computes projected revenue per plan side by side — Standard, Plus, All-in, Custom — so you can see exactly what each option would have generated over the same period.

Walk in with the number

The revenue difference — in euros and percentage — tells you exactly what a plan upgrade is worth for this specific client. Your CS or sales team walks into the conversation with a data-backed case, not a gut feeling.

Example output

What the calculator produces.

Click a company to see how the output changes per client.

Client

DXM Manufacturing Ltd.

Org #2847

LTM period

Apr 2025 – Apr 2026

Current plan

Standard

Actual revenue (LTM)

€4,122

Revenue if moved to plan

Standard

€4,514

+€391 · +9%

Plus

€4,402

+€279 · +7%

Best uplift

All-in

€8,425

+€4,303 · +104%

Custom

€9,379

+€5,257 · +128%

Key usage volumes (LTM)

Active users

1,037

Transactions

1,235

Events

2,118

Data refreshed from Semantic Nexus · Volumes reflect last 12 months of actual platform activity

What you get

Everything your team needs to act.

Per-client LTM usage profile

Active user counts, transaction volumes, feature adoption, and any usage that maps to your pricing structure — all pulled live from the Semantic Nexus per selected client. No manual data entry.

Plan-by-plan revenue projection

Each of your pricing plans applied against the same client's actual usage — so you're comparing apples to apples, not guessing what a tier change would cost or generate.

Revenue delta in EUR and %

The difference between actual and projected revenue — per plan, in both absolute euros and percentage. The exact figure to anchor a pricing conversation on.

Repeatable — for any client, any time

Switch clients in the dropdown and the whole calculator updates instantly. Your CS team can run this independently for every account review, every quarter, without involving data or finance.

Who it's for

The right fit.

B2B platforms with recurring clients on differentiated pricing plans — where clients generate measurable usage volumes (transactions, members, communications, events) that can be mapped to plan-specific rates.

Works best when you have at least 6 months of usage history per client and a pricing structure with multiple tiers. The bigger the gap between your cheapest and most capable plan, the more the calculator reveals.

Impact in the field

What it's delivered for clients.

Using the Upsell Calculator since 2024

313

Upsell deals closed

Closed by the customer success team using data from the calculator.

€272k

Net ARR growth

New annual recurring revenue generated directly from upsell conversations.

€1.4M+

Lifetime value

Projected customer lifetime value across all upsell conversions.

ClubCollect's customer success team has used the Upsell Calculator since 2024 to identify upgrade opportunities with precision — replacing gut-feel conversations with data-backed cases tailored to each client's actual usage.

Pricing

Bespoke, not off the shelf.

The Upsell Calculator is a client-specific add-on — not a generic tool you plug in and go. Each implementation is built around your pricing structure, your usage metrics, and your client data model.

That means the setup, configuration, and any ongoing expansion is scoped and delivered at our standard hourly rate. There's no fixed licence fee — you pay for the actual work involved in making it work for your specific context.

Implementation

Standard hourly rate

Scoped after an initial call — no surprises.

Get a scope

Built and maintained by

The people behind the calculator.

Philip Boontje

Product Owner · Maintainer

Founder · Maxq Analytics

Philip co-developed the Upsell Calculator together with ClubCollect — building it directly around the operational reality of B2B SaaS customer success teams. He designed the core logic, the data model, and the first live implementation.

Daniel Laurentius

Maintainer & developer

Full member · Maxq Analytics

Daniel now owns, maintains, and expands the Upsell Calculator. He handles client-specific adaptations, ongoing improvements, and is the primary point of contact for anything related to the add-on post-implementation.